Gate2Shop - Sell more.

Yuval Ziv (Gate2Shop) – “Payment Processing vs Affiliate Marketing! Which one really matters?” from Flash GAMM.

We’re going to be in Kyiv in a couple of days attending and sponsoring the International Conference of Online Game Developers (http://www.confog.org.ua/en). It’s going to take place on April, 21, 2011 and we’ll be glad to meet you there for a cup of coffee and a discussion how to monetize your games.
Do drop us a line if you’re in town and we’ll set up a meeting.
You can email, call or contact us via Twitter.

We’re looking forward to talking to you.

We hope your Russian is good enough for you to read a recent overview of Flash GAMM!!! If not, you can always use Google Translate.

Here’s the link

Enjoy!

This past weekend Gate2Shop gave a talk at the Flash GAMM! Expo in Kyiv. The topic was “The Art of Conversion” and the presentation was done by Gate2Shop COO Yuval Ziv. The presentation was well-attended and there were some nice questions following it.

The art of conversion is a crucial topic that is of interest to any business trying to sell software online or sell games online – and this is pretty much everybody who attended that show.
The essence of the presentation is that the better your conversion rate is, the better your ROI is going to be. Sometimes, to achieve that it only takes some very minute tweaks of one’s payment page and significant leaps in that metric are going to be observed. It takes both technical and business savvy to achieve that.

We have had case studies that show up to 20% increase when only a small banner is moved or replaced. As you can see from the presentation below, real life cases were discussed, showing how Gate2Shop has helped them improve their business. Most of the attendees were either flash developers or business people who had their own successful flash design or web design studios.

Overall it was a very good show with a number of productive meetings. We were delighted to discuss payments in general and flash payments in particular with both potential clients and partners.

Flash GAMM is a professional gathering, where detailed lectures are held by some of the key professionals in the games industry. Participants can have a chance to communicate closely with potential partners and sit at seminars covering various topics including flash design, flash payments, game design, monetization, legal barriers and many more. This year edition will take place in Kyiv, Ukraine on December, 4-5.


Yuval Ziv, the COO at Gate2Shop, will be there to discuss and shed light on conversion strategies and more specifically how to turn players into payers. The lecture will include specific case studies and examples on how online merchants can achieve higher conversion, what the most important things that a merchant must know are and what the ones that have to be avoided are. In addition to the conversion itself, flash payments and how to apply them will also be covered.

Mr. Yuval Ziv, the COO of Gate2Shop, has given an interview for the Flash & Flex Developers Magazine.
He discusses how to monetize better games by implementing the flash payment solution.
The whole magazine is quite interesting and one can learn a great deal from it.

Download the November issue from this link.


I hope you will enjoy it as much as we have.

Cheers!

Hello there, flash developers!

We want to give you the heads-up that Gate2Shop is having a contest for best flash game or flash app.

We are giving away three awards – $1,000, $750 and $500 worth of processing fees. The deadline for submitting your entries is November, 30, 2010.

Just bring your game to us and we’ll help you implement flash payments in it. This solution helps keep the player in the game when making a payment and thus increases immensely the conversion rate by not interrupting the play.

We are looking forward to seeing your games and apps.

Bring your best game and win big time.

Good luck!

Invideous, the in-video micropayments platform and advertising suite that allows publishers to charge for content on a pay-per-minute, pay-per-view and subscription basis has integrated with Gate2Shop. As part of the contract, Invideous will receive the Gate2Shop Flash Payments solution for its online credit card and debit card processing as well as the One-Click Payment feature.

According to the terms of the deal Invideous customers will be able to pay for their desired online content quickly and conveniently through the Flash Payments service without having to be redirected to a browser-based payment page. This payment solution was designed to minimize the distraction and keep the customer engaged in the application, while maintaining the highest security standards. In addition, the One Click Payment feature will be embedded into the billing model, giving the customers the opportunity to finalize repeated purchases with a single click of a button.

Says Yuval Ziv, COO of Gate2Shop: “We are very happy to add Invideous to our ever growing list of vendors. I am positive that the improved customer experience and the ability to purchase paid content while being in the video will have great success on the international scene. I look forward to building up our cooperation and exploring new opportunities together.”

Here is a short presentation about how the flash payment solution can be implemented in a game.